In 2010 we started developing our SEO/Digital Marketing program to provide a service to our FLyBOOK™ customers that would give them an edge on the competition. See below for actual results:
2011 SEO Sample: Customer "XXX"
Customer “XXX” is a fly shop and outfitter that operates in the western US, and started using the FLyBOOK™ full time in 2009. Between 2009 and 2010 they experienced a modest 6% increase in the total number of guide days, a 5% increase in total number of customers served, and a 7% increase in total order amount. In 2010, they decided to take advantage of our SEO/Digital Marketing services. Below is a chart that compares their performance in 2010, to their performance in 2011:
Cusotmer "XXX" Results:
Guide Days 2010: 594
Guide Days 2011: 723
Net Gain: 129 / 18%
Cusotmers Served 2010: 1251
Cusotmers Served 2011: 1376
Net Gain: 125 / 9%
Total Order ($) Amount 2010: $275,474.90
Total Order ($) Amount 2011: $348,632.45
Net Gain: $73,157.55 / 21%
SEO isn’t only about increasing traffic to your website. The increase in traffic needs to be from visitors who are looking to take advantage of your specific services and expertise. SEO is about driving traffic that is looking for “action.” Your business wants to attract visitors that are looking to purchase, reserve a trip, or plan a visit. SEO isn’t ,shouldn’t, and won’t be expensive. You control the cost of SEO services, and over the course of a year your SEO plan should more than pay for itself. Let us help.
Call 503.706.3933 or Email: info@theflybook.com to schedule a FREE SEO consultation!
